2026 State of the Union:
A Call for Copywriters
What's Really Happening to Copywriters And Why You Have 30 Days to Reposition
Dani will be LIVE with a real-talk message about what it actually takes to stay in demand (and keep your copy business alive and well!) in an AI-powered world. This shift isn’t optional anymore… but the path forward is clearer and more profitable than you think.
Thursday April 30th AT 11AM MT / 1 PM ET
2026 State of the Union:
A Call for Copywriters
What's Really Happening to Copywriters And Why You Have 30 Days to Reposition
Dani will be LIVE with a real-talk message about what it actually takes to stay in demand (and keep your copy business alive and well!) in an AI-powered world. This shift isn’t optional anymore… but the path forward is clearer and more profitable than you think.
Thursday April 30th AT 11AM MT / 1 PM ET
REGISTER TO JOIN ME LIVE ON:
Thursday
April, 30th
11AM MT
SHARP!
"Just signed my first full launch campaign at $4,100. My biggest project yet!"
Geraldine Tait
"Just signed my first full launch campaign at $4,100. My biggest project yet!"
Geraldine Tait
It's 2026 and something shifted.
Clients are ghosting.
Rates are getting questioned.
Projects you would've landed a year ago are going elsewhere.
And here's what's confusing:
The work is still needed. Launches are still happening. Budgets still exist.
So where's it going?
The copywriters charging $15K+ right now aren't better writers.
They didn't learn new skills.
They didn't niche down harder.
They just changed how clients see them.
Inside this SOTU session, you’ll leave knowing:
The state of the copy industry in 2026: what's actually happening, what's coming, and who's getting paid
Where copywriters are heading next, and the two paths splitting wide open right now
Where the money is going (it's not gone, it's just moving) and how to get in its path
The copywriters quietly making more in 2026 than they ever have, and the one shift they all made
The 30-day play to reposition before Q3
You don’t need to become something new. But you can’t keep showing up the same way.
Hey, I’m Dani!
Copywriter turned Launch Strategist and CMO! And for years, I made the same mistake most copywriters make.
I was doing strategic work (helping client launches, making recommendations, thinking beyond the copy)...but I was only getting paid for the deliverables.
Sound familiar?
The problem isn't your skill, it's your positioning.
Once I made a few key shifts in how I packaged, pitched, and priced my work, everything changed.
Better clients. Bigger projects. Premium rates. Like consistent 20K & 40K retainer clients in 2026.
And the best part? I didn't need a new skill set. I just needed a new structure.
That’s what I’ll be walking you through in this session.
BONUS: My $10K Project Checklist
[Free when you show up live!]
This your is your behind-the-scenes look at how higher-level projects actually run…
so you can start seeing where you fit beyond just the copy.
It's the same checklist I use on $10K+ projects—and you'll get it free when you attend live.
Use it to:
Know exactly what happens when in a clients' launch (so you're never guessing where you fit)
Spot gaps or problems before they become problems
Show up to client conversations thinking strategically, not just executing tasks
It's 2026 and something shifted.
Clients are ghosting.
Rates are getting questioned.
Projects you would've landed a year ago are going elsewhere.
And here's what's confusing:
The work is still needed. Launches are still happening, and budgets still exist.
So where's it going?
The copywriters charging $15K+ right now aren't better writers.
They didn't learn new skills.
They didn't niche down harder.
They just changed how clients see them.
Inside this SOTU session, you’ll leave knowing...
The state of the copy industry in 2026: what's actually happening, what's coming, and who's getting paid
Where copywriters are heading next, and the two paths splitting wide open right now
Where the money is going (it's not gone, it's just moving) and how to get in its path
The copywriters quietly making more in 2026 than they ever have, and the one shift they all made
The 30-day play to reposition before Q3
You don’t need to become something new.
But you can’t keep showing up the same way.
Hey, I’m Dani!
Copywriter turned Launch Strategist and CMO! And for years, I made the same mistake most copywriters make.
I was doing strategic work (helping client launches, making recommendations, thinking beyond the copy)...but I was only getting paid for the deliverables.
Sound familiar?
The problem isn't your skill, it's your positioning.
Once I made a few key shifts in how I packaged, pitched, and priced my work, everything changed.
Better clients. Bigger projects. Premium rates. Like consistent 20K & 40K retainer clients in 2026.
And the best part? I didn't need a new skill set. I just needed a new structure.
That’s what I’ll be walking you through in this session.
BONUS: My $10K Project Checklist
[Free when you show up live!]
This your is your behind-the-scenes pass into how high-level strategists run their projects (including all the sneaky tasks that most people forget). Yours to implement immediately.
Use it to:
Know exactly what happens when in a launch (so you're never guessing)
Spot gaps or problems before they derail a project
Show up to client calls calm, prepared, and strategic
It's the same checklist I use on $10K+ projects—and you'll get it free when you attend live.
Join me LIVE and walk away with a clear understanding of what needs to change...and start getting paid for your brain, not just your words
